Six Ways Marketers Can Approach CPRA Compliance

Posted on by Chief Marketer Staff

At the start of the new year, marketers must comply with the California Privacy Rights Act of 2020 (CPRA) in order to continue to collect valuable consumer data for targeting purposes. Here are six ways to prepare for the impact that CPRA will potentially have upon your business, according to a piece in AdExchanger.

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Check out this replay of crowning the winners of the 2022 Chief Marketer PRO Awards, which began with a lively conversation between two PRO Awards judges, Visible CMO Cheryl Gresham and Disney Parks’ Senior Manager, Multicultural Marketing, Angela Burgin Logan.

	
        

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